Wednesday 22 February 2012

E-Shop alert! http://shopruche.com


Their Story:
"Ruche was created and designed in 2008 by Mai Olivo and Josh Olivo, with our furry companion Roji.
Ruche was not something that grew overnight. In 2005, as a hobby, Mai started selling vintage inspired beaded sandals on ebay. Like all fashion crazes, the demand for these quickly faded, but Mai continued to search for new items she liked.
As recent graduates and newlyweds, budget was always a big issue for us. Mai always had a difficult time finding affordable and unique clothing that was "her" style! That was when she started to sell clothing and jewelry that she loved. What was a hobby back in 2005 turned into a dream come true in 2008. With a degree in Computer Science and Web Development, Mai created and designed ShopRuche.com. Ruche was a hobby that we worked on after our regular 8-5 jobs, and like most businesses, started right out of our home. We shipped packages during lunch and answer emails during break time. Everyday after work, we came home and played with Ruche until the wee hours of night, slept a few hours and went back to our day jobs dead tired. Ruche took over our living room, bedroom, garage, and eventually the kitchen counter. We sacrificed much and finally took a risk; Mai left her job as a web developer and Josh left his engineering management position to run Ruche full time. Leaving our budding careers in the corporate world was nerve racking, but it was the best decision we've made together, plus we could finally get some sleep!
Through trial and error along with inspirations we have collected through the years, we molded Ruche into what it is today -- a vintage inspired boutique with a modern touch. Ruche is a collaboration of everything that has inspired us from fashion, photography, design, and lifestyle."



OUR PICKS:


sorbet dessert tube dress in lemon


Sorbet Dessert Tube Dress In Lemon
US$52.99
What we like: 
Such a cheerful and vibrant colour and we love the knit-cotton blend overlay!






sweet romance embroidered dress

Sweet Romance Embroidered Dress
US$52.99
What we like:
The coral embroidery adds a pretty contrast to this soft cotton dress in cream with yellow undertones







sweet infinity floral dress

Sweet infinity floral dress
US$42.99
What we like:
There is a beautiful shimmer to this silky floral gray dress! 
And the blend of colours are so spring-appropriate!







happiness is a virtue dress

Happiness Is A Virtue Dress
US$44.99
What we like:
We love the charming lemon hued polka dot print!







sicilian summer strapless dress

Sicilian Summer Strapless Dress
US$52.99 
What we like:
The teal colour is so flattering and we love the floral embroidery. 







daisies for days dress

Daisies For Days Dress
US$39.99
What we like:
The pretty daisy print with decorative buttons for texture make this the perfect dress on a spring/summer day out!







something special cutout skirt in yellow

Something Special Cutout Skirt In Yellow
US$32.99
What we like:
Firstly the colour buttercup is fabulous! And the scalloped hem with intricate cutout details - perfect!







sea flower caged ring

Sea flower caged ring
US$14.99
What we like:
So elegant and regal, we love the sparkling aqua stone encased in the intricately designed gold hued hardware!







admired modesty necklace

Admired Modesty Necklace
US$24.99
What we like:
This gold hued necklace features faceted white stones for the perfect hint of shimmer!








nikki heel by Chelsea Crew

Nikki Heel By Chelsea Crew
US$64.99 
What we like:
We love the intertwine of pink, blue, and cognac!







arabian nights cut out bag by Melie Bianco

Arabian nights cut out bag by Melie Bianco
US$94.99
We think this statement black and ochre bag is COOL! Crafted in faux leather with laser-cut detailing and golden hardware. 








dixie heart top handle purse by Melie Bianco

Dixie Heart Top Handle Purse By Melie Bianco
US$99.99
What we like:
We like the black patent trim accents on this beige structured leather bag!



all images by shopruche.com




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